An AI SDR is a real person on your team, with Wyra doing the outreach in their name. Prospects see a named colleague with a real title and LinkedIn profile. Every campaign is sent by one or more AI SDRs.
What an AI SDR is made of
| Part | What it does |
|---|---|
| Profile | Name, title, company, location and photo, as prospects will see them. Usually pulled from LinkedIn. |
| Mailboxes | Email addresses in the person's name, on sending domains Wyra sets up and warms up for you. They keep cold outreach away from your main company domain. |
| The person's own LinkedIn account, connected to Wyra. Connection requests and messages come from their real profile. | |
| Meeting scheduling link | Their booking link. When a prospect wants to talk, Wyra sends it. |
| Signature | How their emails sign off. |
| Sending schedule | The days, hours and timezone their email goes out in. |
An AI SDR can run on email only, LinkedIn only, or both. Connecting LinkedIn is the person's choice. Until they do, they send by email only, even in an Omnichannel campaign. Once they connect it, Wyra adds LinkedIn automatically, including for people already mid-sequence, as LinkedIn limits allow.
What it does
- Sends outreach. Each message is written for that prospect, from your offering, the campaign's persona and Why Now, and the framework you set.
- Follows up through the sequence, by email and LinkedIn.
- Handles replies. Wyra sorts every reply. It answers on its own when your offering and its objection handling cover the answer, and sends the AI SDR's scheduling link to prospects who want to meet. Anything outside that becomes Action required, and a person steps in.
- Paces itself. Email and LinkedIn each warm up over about 14 days before reaching full capacity, to protect deliverability and the person's LinkedIn standing.
Calling is different. Your team calls prospects themselves from Interactions, using the AI SDR's phone number.
What you still do
The AI SDR opens conversations. People close them. Clear Action required in Interactions every day, join the meetings it books, and keep your offerings sharp: they decide what it can say and answer.
AI SDRs and seats
Each AI SDR takes one seat, and your subscription sets how many seats you have. More AI SDRs means more capacity: each has its own mailboxes, LinkedIn account and sending limits, and can run up to 5 active campaigns. Several AI SDRs can send for the same campaign.
If you have the AI SDR role
People with the AI SDR role see their own AI SDR and run campaigns in their own name only. They can answer Wyra's questions, act on market trends and suggest changes to the company picture.